Here’s marketing at its very best. This is a postcard from Serra, which bills itself as “Purveyors of Quality Drugs.” Their Portland store is a long way from the old head shops of the 1970s. My friend who sent this card said the place has a minimalist design aesthetic. Totally chill.

If the quality of this postcard is any indication, they’re running a high end shop there. (See what I did there?) And I started to wonder if other cannabis dispensaries offered postcards as well. If you run one of those shops and want to send me a postcard I’ll feature, hit me up on postcardist.com.